Specialty: healthcare

Puritan

New product launch

The Puritan name is well known in the medical, diagnostic, and critical manufacturing fields. But they entered an entirely new market — food production and food service — with a new product.

What to do? Develop a name and logo. Go big with the PR, big enough to stand out even in Times Square. And create a print, collateral, and online campaign for vertical markets. The result? A successful launch, strong sales, and a happy client.

Shown here: The EnviroMax logo, Times Square display, prints ads, sell sheet/brochure, and banner ad.